SSP5111 Business of Sport
WRIT1
Introduction
You are required to develop two sport business case studies that focus on different aspects of the business of running sport and from various perspectives. They could be participant or fan orientated, goods or service based.
Task
Select your two contrasting sport based businesses and undertake the following (1000 words per case study):
1. Describe the nature of the sport business, it’s structure and activities (500 words)
2. Critically analyse and then summarise, the issues and challenges the organisation faces in the current business and sporting environment (500 words)
Format
You should present your work in a report format using appropriate numbering and headings to structure your answers.
TOTAL WORD COUNT 2000 WORDS
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