The paper includes the identification of the major components of the strategic management process. (.5 pt.)

Did not include the identification of the major components of the strategic management process.

Limited or minimum identification of the major components of the strategic management process

Complete identification of the major components of the strategic management process

Complete identification of the major components of the strategic management process in a way that demonstrated comprehension and application

The paper includes a discussion of how these components work together to create value for the organization. (1 pt.)

Did not discuss how these components work together to create value for the organization

Discussed how these components work together  or how they  create value for the organization, but not both

Discussed how these components work together to create value for the organization

Discussed how these components work together to create value for the organization in an in-depth way that demonstrated comprehension and application

The paper includes an evaluation of the company’s mission statement, vision statement, motivation strategy, innovation strategy, and people strategy. The paper also includes an explanation of how they are affected if the organization does not have a mission or vision statement. (1 pt.)

Did not evaluate company’s mission statement, vision statement, motivation strategy, innovation strategy, and people strategy.

The paper did not include an explanation of how they are affected if the organization does not have a mission or vision statement.

Presented company’s mission statement, vision statement, motivation strategy, innovation strategy, and people strategy, but did not evaluate.

Included an explanation of how they are affected if the organization does not have a mission or vision statement.

Presented and evaluated company’s mission statement, vision statement, motivation strategy, innovation strategy, and people strategy.

Included an explanation of how they are affected if the organization does not have a mission or vision statement.

Presented and evaluated company’s mission statement, vision statement, motivation strategy, innovation strategy, and people strategy in a way that demonstrated comprehension and application

Included an explanation of how they are affected if the organization does not have a mission or vision statement. Offered a possible mission and/or vision statement.

The paper includes an explanation of the role of ethics and corporate social responsibility in strategic planning and how it affects their strategy. (.5 pt.)

Did not include an explanation of the role of ethics and corporate social responsibility in strategic planning and how it affects their strategy.

Included an explanation of the role of ethics or corporate social responsibility in strategic planning and how it affects their strategy, but not both.

Included an explanation of the role of ethics and corporate social responsibility in strategic planning and how it affects their strategy

Included an explanation of the role of ethics and corporate social responsibility in strategic planning and how it affects their strategy in a way that is supported by real-world examples and application.