In 500 words total:
Please select a professional sports team, college athletic department, or other sport related organization to serve as the basis for your plan. Specifically, in approximately 500 words, please answer the following questions:
1. Please provide the name of the team or athletic department.
2. Please provide a list of 10 licensed products to begin with, explaining why you selected each for your respective demographic market.
3. What will your royalty rate be and why?
4. How will you market the items to your customer base?
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