A brand’s positioning statement represents how you want customers to think and feel about the product/service brand or retail brand. Search the Internet for three retailer websites that do a great job in positioning their brand.
Please respond to these questions in your minimum 2–page APA paper. Include the name and URL for each retailer identified.
As a retailer, how do they communicate their positioning statement?
How do they communicate this statement as opposed to the competition? Refer to Outcomes of Proposed Positioning in figure 5.3 in Chapter 5.
Decide in which quadrant each of the three retailers positioning statements would be located and why.
Directions for the Assignment: Please number your responses as seen below and answer all questions for each of these retailers you have chosen:
#1 Retailer name and URL:
#2 Retailer name and URL:
#3 Retailer name and URL:
I need this by 2300hrs EST on 10 Oct 2015
Delivering a high-quality product at a reasonable price is not enough anymore.
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.
You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.
Read moreEach paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.
Read moreThanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.
Read moreYour email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.
Read moreBy sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.
Read more